Nearly everyone has a mobile phone nowadays, most with mobile data access as well. The usefulness of Mobile App becomes more trivial, as it does not requires the user to remember or bookmark your website. Moreover, it can send notifications when there is something new you are interested, or alert you for an event you have marked to attend. These have not been able to archive in a convention website.
We helped to build this specialized mobile app for the Canon Expo event held in Hong Kong for its 40th Anniversary. It has iOS and Android version, supporting iPad, iPhone, Android and Tablet. With a smart and clear floor map shown in the app, it helps to guide the user enjoying the different sections of the Expo. There is a special lucky draw incorporated into the app. They will need to visit all the 9 checkpoints at 9 different sections, and collect stamps there by scanning the QR code. This makes the visitors more involved and enjoyed. Through the Mobile App, the user is able to get the latest news, products information and their availability in the venue. All these creative elements echo the theme of the Expo, giving the visitor a journey to an Imagine Nation.